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Mike Carmody

Mike
Carmody

Director of Paid Search
Saatva Mattress
Mike Carmody is the Director of Paid Search for The Saatva Company. He joined the company in 2016 and has helped successfully expand The Saatva Company’s family of brands that include Saatva Mattress, Loom & Leaf, and Zenhaven.

He and his team employ complex digital marketing strategies for continued growth. They leverage technology and think creatively; in the end the customers win as their efficiencies translate to a truly great product at an exceptional price.

Speaking in:

Tuesday Jul 23
9:40 - 10:00 AM
|
American Express Stage, Four Seasons Ballroom, Level 2

Real world examples in attribution, machine learning and more.

Tuesday Jul 23
11:00 - 12:30 PM
|
American Express Stage, Four Seasons Ballroom, Level 2

All marketers share a common challenge: understanding which marketing activities are actually driving profit and which are wasting spend. From this deep dive, you'll walk away with tactics to build your most accurate media mix model, driven... Read more